Alan Fletcher photo

Alan Fletcher

Alan Fletcher was one of the most influential and best loved graphic designers of his time. In 1959, after success in America, he settled in London. He co-founded Fletcher, Forbes, Gill in 1962, which became renowned for sophisticated graphic design and enduring wit. Their branding for Reuters was used for over 30 years. In 1971, Fletcher co-founded Pentagram, then in 1991 set up his own company. He was Designer of the Year in 1993 and became Consultant Art Director at Phaidon. He wrote a number of books including 'The Art of Looking Sideways' (2001). In 2006, a major retrospective of his work was held at London's Design Museum, where his graphic archive is now held.


“If your mind is too open people can throw all kinds of rubbish into it.”
Alan Fletcher
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“Strap a piece of toast -buttered side up- to the back of a cat. Throw the cat out of the window. Will the cat land on its feet or will Murphy's law apply?”
Alan Fletcher
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