Jean Baudrillard

“...Düşsellik rezervine bir anlam kazandıran şeyle, gerçeklik katsayısı arasında belli bir orantı vardır. Düşselliğin ulaşıp, içinde dolanabileceği bâkir bir alan kalmadığı ve harita tüm coğrafi alanları belirlediğinde, gerçeklik ilkesi de ortadan kaybolmaktadır. Gerçekliğin sınırları sonsuzluğa çekilince, bu, sınırları belli bir evrende iç uyum anlamına gelen gerçeklik ilkesinin kanama yapmasına neden olur...”

“Nothing is wholly obvious without becoming enigmatic. Reality itself is too obvious to be true.”

“Like dreams, statistics are a form of wish fulfillment.”

“Bir katliami unutmak da katliam turunden bir seydir.”

“Belli bir doneme ait filmler yeni bicimleriyle yeni bicimleriyle yeniden gundeme getirilmeye calisilmaktadir. Oysa bu iki film tipi arasindaki fark, gercek insanla ona benzeyen otomat arasindaki farki gibidir. | 75”

“Tukenmeye baslayan bir politika dunyasiyla birlikte Cumhurbaskanlari, ilkel toplumlarda bir iktidar kuklasindan baska bir sey olmayan kabile seflerine benzemektedirler.”

“pozitif olma durumunun aralıksız üretimi halinde, ürkütücü bir sonuç ortaya çıkmaktadır. çünkü eğer negatif olma durumu kriz ve eleştiriyi doğurursa, mutlak pozitiflik de, krizi damıtma yetisi olmadığından, felaketi doğurur. negatif ve eleştirel öğeleri denetim altında tutan, dışlayan, baştan savan her yapı, her sistem, her kitle, tam bir iç patlamaya maruz kalarak bir felaket tehlikesiyle karşı karşıya kalır. tıpkı her biyolojik bedenin, bünyesindeki bütün mikropları, basilleri, parazitleri, yani bütün düşmanlarını denetim altında tutarak ya da dışarı atarak, kanser tehlikesiyle, bir başka deyişle, kendi hücrelerini yiyip bitiren bir pozitivistlik tehlikesiyle karşı karşıya kalması gibi; biyolojik bünye de , aynen, artık işsiz kalan kendi antikorları tarafından yok edilme tehlikesiyle karşı karşıya kalır... Aslında, mikroplar olduğu sürece virüs yoktu. eski enfeksiyonlardan arınmış bir dünyada, "ideal" klinik bir dünyada, elle muayene edilemeyen, önlenemez bir patolojik durum ortaya çıkar, bizzat dezenfeksiyondan doğan bir patolojidir bu.”

“It is a world completely rotten with wealth, power, senility, indifference, puritanism and mental hygiene, poverty and waste, technological futility and aimless violence, and yet I cannot help but feel it has about it something of the dawning of the universe. Perhaps because the entire world continues to dream of New York, even as New York dominates and exploits it.”

“Postmodernity is said to be a culture of fragmentary sensations, eclectic nostalgia, disposable simulacra, and promiscuous superficiality, in which the traditionally valued qualities of depth, coherence, meaning, originality, and authenticity are evacuated or dissolved amid the random swirl of empty signals.”

“I am a terrorist and nihilist in theory as the others are with their weapons. Theoretical violence, not truth, is the only resource left us.”

“Television knows no night. It is perpetual day. TV embodies our fear of the dark, of night, of the other side of things.”

“One of life's primal situations; the game of hide and seek. Oh, the delicious thrill of hiding while the others come looking for you, the delicious terror of being discovered, but what panic when, after a long search, the others abandon you! You mustn't hide too well. You mustn't be too good at the game. The player must never be bigger than the game itself.It's like making a joke which is so subtle that it goes unnoticed and you are reduced to explaining it.Can we draw some other lesson from this?There exists, between people in love, a kind of capital held by each. This is not just a stock of affects or pleasure, but also the possibility of playing double or quits with the share you hold in the other's heart. One of the strategies can be to sacrifice it at just the right moment and be the first to say: 'I'm not playing any more', since you then collect all the stakes.”

“History that repeats itself turns to farce. Farce that repeats itself turns to history.”

“Power floats like money, like language, like theory.”

“Philosophy leads to death, sociology leads to suicide.”

“In the past, we had objects to believe in—objects of belief. These have disappeared. But we also had objects not to believe in, which is just as vital a function. Transitional objects, ironic ones, so to speak, objects of our indifference, …Ideologies played this role reasonably well. These, too, have disappeared. And we survive only by a reflex action of collective credulity, which consists not only in absorbing everything put about under the heading of news or information, but in believing in the principal and transcendence of information.”

“It is the simulacrum which ensures the continuity of the real today, the simulacrum which now conceals not the truth, but the fact that there isn’t any—that is to say, the continuity of the nothing... Well, that is paradise: we are beyond the Last Judgment, in immortality. The only problem is to survive there. For there the irony, the challenging, the anticipation, the maleficence come to an end, as inexorably as hope dies at the gates of hell. And it is indeed there that hell begins, the hell of the unconditional realization of all ideas, the hell of the real.”

“Perhaps our eyes are merely a blank film which is taken from us after our deaths to be developed elsewhere and screened as our life story in some infernal cinema or dispatched as microfilm into the sidereal void.”

“Hell of simulation, which is no longer one of torture, but of subtle, maleficent, elusive twisting of meaning...”

“But what if God himself can be simulated, that is to say can be reduced to signs that constitute faith? Then the whole system becomes weightless, it is no longer anything but a gigantic simulacrum - not unreal, but simulacrum, that is to say never exchanged for the real, but exchanged for itself, in an uninterrupted circuit without reference or circumference.”

“But what becomes of the divinity when it reveals itself in icons, when it is simply incarnated in images as a visible theology? Or does it volatilize itself in the simulacra that, alone, deploy their power and pomp of fascination - the visible machinery of icons substituted for the pure and intelligible Idea of God? This is precisely what was feared by Iconoclasts, whose millennial quarrel is still with us today. This is precisely because they predicted this omnipotence of simulacra, the faculty simulacra have of effacing God from the conscience of man, and the destructive, annihilating truth that they allow to appear - that deep down God never existed, even God himself was never anything but his own simulacra - from this came their urge to destroy the images. If they could have believed that these images only obfuscated or masked the Platonic Idea of God, there would have been no reason to destroy them. One can live with the idea of distorted truth. But their metaphysical despair came from the idea that the image didn't conceal anything at all.”

“All of [the] activities here have a surreptitious end-of-the-world feel to them:... these joggers sleepwalking in the mist like shadow's who have escaped from Plato's cave”

“Smile and others will smile back. Smile to show how transparent, how candid you are. Smile if you have nothing to say. Most of all, do not hide the fact you have nothing to say nor your total indifference to others. Let this emptiness, this profound indifference shine out spontaneously in your smile.”

“Human rights, dissidence, antiracism, SOS-this, SOS-that: these are soft, easy, post coitum historicum ideologies, 'after-the-orgy' ideologies for an easy-going generation which has known neither hard ideologies nor radical philosophies. The ideology of a generation which is neo-sentimental in its politics too, which has rediscovered altruism, conviviality, international charity and the individual bleeding heart. Emotional outpourings, solidarity, cosmopolitan emotiveness, multi-media pathos: all soft values harshly condemned by the Nietzschean, Marxo-Freudian age... A new generation, that of the spoilt children of the crisis, whereas the preceding one was that of the accursed children of history.”

“la presencia no se borra ante el vacío, se borra ante un redoblamiento de presencia que borra la oposición de la presencia y de la ausencia”

“Every woman is like a time-zone. She is a nocturnal fragment of your journey. She brings you unflaggingly closer to the next night.”

“Whence the possibility of an ideological analysis of Disneyland (L. Marin did it very well in Utopiques, jeux d'espace [Utopias, play of space]): digest of the American way of life, panegyric of American values, idealized transposition of a contradictory reality. Certainly. But this masks something else and this "ideological" blanket functions as a cover for a simulation of the third order: Disneyland exists in order to hide that it is the "real" country, all of "real" America that is Disneyland (a bit like prisons are there to hide that it is the social in its entirety, in its banal omnipresence, that is carceral). Disneyland is presented as imaginary in order to make us believe that the rest is real, whereas all of Los Angeles and the America that surrounds it are no longer real, but belong to the hyperreal order and to the order of simulation. It is no longer a question of a false representation of reality (ideology) but of concealing the fact that the real is no longer real, and thus of saving the reality principle.”

“This false distance is present everywhere: in spy films, in Godard, in modern advertising, which uses it continually as a cultural allusion. It is not really clear in the end whether this 'cool' smile is the smile of humour or that of commercial complicity. This is also the case with pop, and its smile ultimately encapsulates all its ambiguity: it is not the smile of critical distance, but the smile of collusion”

“Never resist a sentence you like, in which language takes its own pleasure and in which, after having abused it for so long, you are stupefied by its innocence.”

“Imagine the amazing good fortune of the generation that gets to see the end of the world. This is as marvelous as being there in the beginning. How could one not wish for that with all one's heart? How could one not lend one's feeble resources to bringing it about?”

“Everywhere one seeks to produce meaning, to make the world signify, to render it visible. We are not, however, in danger of lacking meaning; quite the contrary, we are gorged with meaning and it is killing us.”

“…sense of futility that comes from doing anything merely to prove to yourself that you can do it: having a child, climbing a mountain, making some sexual conquest, committing suicide.The marathon is a form of demonstrative suicide, suicide as advertising: it is running to show you are capable of getting every last drop of energy out of yourself, to prove it… to prove what? That you are capable of finishing. Graffiti carry the same message. They simply say: I’m so-and-so and I exist! They are free publicity for existence.Do we continually have to prove to ourselves that we exist? A strange sign of weakness, harbinger of a new fanaticism for a faceless performance, endlessly self-evident.”

“We criticize Americans for not being able either to analyse or conceptualize. But this is a wrong-headed critique. It is we who imagine that everything culminates in transcendence, and that nothing exists which has not been conceptualized. Not only do they care little for such a view, but their perspective is the very opposite: it is not conceptualizing reality, but realizing concepts and materializing ideas, that interests them. The ideas of the religion and enlightened morality of the eighteenth century certainly, but also dreams, scientific values, and sexual perversions. Materializing freedom, but also the unconscious. Our phantasies around space and fiction, but also our phantasies of sincerity and virtue, or our mad dreams of technicity. Everything that has been dreamt on this side of the Atlantic has a chance of being realized on the other. They build the real out of ideas. We transform the real into ideas, or into ideology.”

“We will live in this world, which for us has all the disquieting strangeness of the desert and of the simulacrum, with all the veracity of living phantoms, of wandering and simulating animals that capital, that the death of capital has made of us—because the desert of cities is equal to the desert of sand—the jungle of signs is equal to that of the forests—the vertigo of simulacra is equal to that of nature—only the vertiginous seduction of a dying system remains, in which work buries work, in which value buries value—leaving a virgin, sacred space without pathways, continuous as Bataille wished it, where only the wind lifts the sand, where only the wind watches over the sand.”

“Animals have no unconscious, because they have a territory. Men have only had an unconscious since they lost a territory.”

“The futility of everything that comes to us from the media is the inescapable consequence of the absolute inability of that particular stage to remain silent. Music, commercial breaks, news flashes, adverts, news broadcasts, movies, presenters—there is no alternative but to fill the screen; otherwise there would be an irremediable void. We are back in the Byzantine situation, where idolatry calls on a plethora of images to conceal from itself the fact that God no longer exists. That's why the slightest technical hitch, the slightest slip on the part of a presenter becomes so exciting, for it reveals the depth of the emptiness squinting out at us through this little window.”

“Deep down, no one really believes they have a right to live. But this death sentence generally stays cosily tucked away, hidden beneath the difficulty of living. If that difficulty is removed from time to time, death is suddenly there, unintelligibly.”

“One has never said better how much "humanism", "normality", "quality of life" were nothing but the vicissitudes of profitability.”

“The secret of theory is that truth does not exist.”

“This is what terrorism is occupied with as well: making real, palpable violence surface in opposition to the invisible violence of security.”

“the neighborhood is nothing but a protective zone- remodeling, disinfection, a snobbish and hygenic design- but above all in a figurative sense: it is a machine for making emptiness.”

“Democracy is the menopause of Western society, the Grand Climacteric of the body social. Fascism is its middle-aged lust.”

“Today abstraction is no longer that of the map, the double, the mirror, or the concept. Simulation is no longer that of a territory, a referential being or substance. It is the generation by models of a real without origin or reality: A hyperreal. The territory no longer precedes the map, nor does it survive it. It is nevertheless the map that precedes the territory - precession of simulacra - that engenders the territory.”

“Today...no performance can be without its control screen video...its goal is to be hooked up to itself...the mirror phase has given way to the video phase. What develops around the video or stereo culture is not a narcissistic imaginary, but an effect of frantic self-referentiality, a short-circuit which immediately hooks up like with like, and, in doing so, emphasizes their surface intensity and deeper meaninglessness.”

“This country is without hope. Even its garbage is clean, its trade lubricated, its traffic pacified. The latent, the lacteal, the lethal - life is so liquid, the signs and messages are so liquid, the bodies and the cars are so fluid, the hair so blond, and the soft technologies so luxuriant, that a European dreams of death and murder, of suicide motels, of orgies and cannibalism to counteract the perfection of the ocean, of the light, of that insane ease of life, to counteract the hyperreality of everything here.”

“All societies end up wearing masks.”

“It is never too late to revive your origins. It is their destiny: since they were not the first to be in on history, they will be the first to immortalize everything by reconstitution (by putting things in museums, they can match in an instant the fossilization process nature took millions of years to complete). But the conceptions Americans have of the museum is much wider than our own. To them, everything is worthy of protection, embalming, restoration. Everything can have a second birth, the eternal birth of the simulacrum. ”

“But it must be seen that the term 'catastrophe' has this 'catastrophic' meaning of the end and annihilation only in a linear vision of accumulation and productive finality that the system imposes on us. Etymologically, the term only signifies the curvature, the winding down to the bottom of a cycle leading to what can be called the 'horizon of the event,' to the horizon of meaning, beyond which we cannot go. Beyond it, nothing takes place that has meaning for us - but it suffices to exceed this ultimatum of meaning in order that catastrophe itself no longer appear as the last, nihilistic day of reckoning, such as it functions in our current collective fantasy.”

“There is no aphrodisiac like innocence”

“Americans may have no identity, but they do have wonderful teeth.”