Nicko Widjaja

Nicko Widjaja is the CEO of Systec Group, a leading technology investment firm based in Jakarta, Indonesia. He was a Managing Partner of Mindcode Indonesia, an affiliate of Mindcode International, a brand insight firm that maximize brand value by revealing an innate understanding of the target segments for products and services. Nicko co-founded a creative agency, Thinking*Room, in 2005, where he positioned the firm to become the vehicle for many inspiring graphic designers to continue their idealism.

In 2007, he ventured out to movie business, and later found out that it wasn’t really his thing. He learned a great deal (really) and moved on. This experience then led to the foundation of Mindcode Indonesia and Systec Group Ventures. Nicko is currently an adjunct lecturer at UPH Business School, where he teaches various courses: brand management, retail strategy, strategic management, and marketing strategy.

Visit www.nickowidjaja.com for more information about the author.