Rasheed Ogunlaru is a leading life coach, motivational speaker and business / corporate coach. He is author of Soul Trader - Putting the Heart Back into Your Business, The Gift of inner Success and A Zest for Business.
Born and based in London, United Kingdom, his clients include entrepreneurs, entertainers, Chief Executives, teachers, healers and organisations. He is renowned for his 'become who you are approach' which helps people of all backgrounds find lasting inner fulfilment - from within.
Rasheed often appears on TV, radio and writes articles for magazines on work-life issues, including appearances on BBC and ITV News. He is the life/ business coach partner to the British Library's Business & Intellectual Property Centre where he runs workshops and networking events for new and established business owners and sole traders.
He is a popular public speaker who enjoys a rare popularity across the business, spiritual and personal development circuits.
Rasheed's first career was in media/PR and worked for the Which? stable of magazines and books. He became a media spokesman and trainer for the organisation and went on to be a communications manager within the mediation industry. Rasheed spent 5 years as a volunteer for Samaritans and served Co-Director of the Samaritans (central London Branch).
It was this period - while also pursuing a career as a singer/songwriter - on meet countless singers and entertainers who struggled with life balance, career issues and confidence he went on to re-train as a professional life coach to help them take charge of their own careers and development.
He qualified with The Coaching Academy, with whom he later served as an external trainer.
Rasheed is also founder of soul-trader.biz a resource for heart-centred business based and and building on his book Soul Trader - Putting the Heart Back into Your Business