“But the most brilliant propagandist technique will yield no success unless one fundamental principle is borne in mind constantly and with unflagging attention. It must confine itself to a few points and repeat them over and over. Here, as so often in this world, persistence is the first and most important requirement for success.”

“The most brilliant propagandist technique will yield no success unless one fundamental principle is borne in mind constantly - it must confine itself to a few points and repeat them over and over.”

“In truth, it is the simplest act in the world. The trick works because you wish it to. You must remember the most important rule of and successful illusion; First the people must want to believe it.”

“You must remember, my dear lady, the most important rule of any successful illusion: First, the people must want to believe in it.”

“And the most successful people are those who accept, and adapt to, constant change. This adaptability requires a degree of flexibility and humility most people can't manage.”

“Very few who manage a big league club are successful, fewer still are the ones who experience success over an extended period of time, but to achieve a level of success so extraordinary that it is given a category all it’s own—“The Big Red Machine”—places Sparky [Anderson] in one of the most exclusive and elite clubs in baseball history.”