“The smallest bookstore still contains more ideas of worth than have been presented in the entire history of television.”

“The smallest bookstore still contains more ideas of worth than have been presented in the entire history of television. ”

“The smallest act of kindness is worth more than the greatest intention.”

“The entire range of human experience is present in a church choir, including, but not restricted to jealousy, revenge, horror, pride, incompetence (the tenors have never been on the right note in the entire history of church choirs, and the basses have never been on the right page), wrath, lust and existential despair.”

“I sell ideas. Actually, if you think about it, everything is really no more than idea. The past is nothing more than a memory, which is one kind of idea. The future is still a hope, another kind of idea. The present is fleeting and becomes a memory before you can put your hands on it. All ideas. I sell ideas.”

“The point is that television does not reveal who the best man is. In fact, television makes impossible the determination of who is better than whom, if we mean by 'better' such things as more capable in negotiation, more imaginative in executive skill, more knowledgeable about international affairs, more understanding of the interrelations of economic systems, and so on. The reason has, almost entirely, to do with 'image.' But not because politicians are preoccupied with presenting themselves in the best possible light. After all, who isn't? It is a rare and deeply disturbed person who does not wish to project a favorable image. But television gives image a bad name. For on television the politician does not so much offer the audience an image of himself, as offer himself as an image of the audience. And therein lies one of the most powerful influences of the television commercial on political discourse.”