“The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague.”
“I think that we should be men first and subjects afterward. It is not desirable to cultivate a respect for the law, so much as for the right.”
“Such mental haziness is in order, given the delightful vagueness of the terrain.”
“Cultivate your curves - they may be dangerous but they won't be avoided.”
“- vague, very vague.”
“This liberating discovery enables me to proceed without any fear that I might inadvertently influence you to abandon promising careers in business, law or politics for the giddy delights of becoming a gay wizard.”