“Our culture places a premium on work, not on relationships. Think about it. When we meet someone, our first question is not so what kind of positive impact are you having on the people around you?" No, it 's " what do you do for a living"? It's not "how are you investing in others?" Instead even if unspoken, it's "how much money do you make?" Our identity lies in jobs, titles, incomes,not in our connections to people.”

“We all like to think the world ends when we do. The truth is our acquaintances, our friends, and our loved ones all live on, and through them, so do we. It's not about what you had, but what you gave. It's not about how you looked, but how you lived. And it's not just about being remembered. It's about giving people a good reason to remember you.”

“People are only mean when they're threatened… and that's what our culture does. That's what our economy does. Even people who have jobs in our economy are threatened, because they worry about losing them. And when you get threatened, you start looking out only for yourself. You start making money a god. It is all part of this culture.”

“So what exactly is HOW? For many, business and life has always been about the pursuit of What: “What do we do? What’s on the agenda? What do we need to accomplish?” Whats are commodities; they are easily duplicated or reverse-engineered and delivered faster and at a lower cost by someone else. How is a philosophy. It's a way of thinking about individual and organizational behavior. And How we do what we do – our behavior – has become today’s greatest source of our advantage. In this world, How is no longer a question, but the answer to what ails us as people, institutions, companies, nations. How we behave, how we consume, how we build trust in our relationships and how we relate to others provides us with the power to not just survive, but thrive and endure.”

“Why do we love to grind our axes so much? How does schlepping that heavy load of medieval weaponry around affect those we encounter in our daily routines? What if it makes us more likely to provoke others?What is so appealing about grinding our axes anyway? Why is it so difficult to stop? How would we interact with people differently if we didn’t do it?What other tools might we cultivate if most of us were willing to lay down our axes, even just for a little while? How much more energy might we have if we weren’t so encumbered?What would you do with that energy?”

“What do we, as a nation, care about books? How much do you think we spend altogether on our libraries, public or private, as compared to what we spend on our horses?”