“This is hard to say to people without offending them, but it’s a universal truth even for the most high-performing people on the planet, so here it is: your self-image could be a lot better, and you ought to be a lot more congruent in how you engage the world. How we think of ourselves (our self-image) and how we behave in accordance with that image in the real world is the stuff of congruence. It’s one of the most profoundly powerful drives we have as humans—to live in consistent alignment with who we think we are, how we want others to perceive us, and who we want to become. When we don’t behave as the person we believe ourselves to be, we feel “off,” “out of sorts,” and, often, frustrated or angry. If we think we’re lions, for example, but we act as mice, we secretly loath our- selves. From THE CHARGE”

Brendon Burchard

Brendon Burchard - “This is hard to say to people...” 1

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