“Communications tools don't get socially interesting until they get technologically boring.”

“Our social tools are not an improvement to modern society, they are a challenge to it.”

“[B]ecause the minimum costs of being an organization in the first place are relatively high, certain activities may have some value but not enough to make them worth pursuing in any organized way. New social tools are altering this equation by lowering the costs of coordinating group action.”

“[N]ew technology enables new kinds of group-forming.”

“When we change the way we communicate, we change society”

“Tools that provide simple ways of creating groups lead to new groups, [...] and not just more groups but more kinds of groups.”

“The basic capabilities of tools like Flickr reverse the old order of group activity, transforming 'gather, then share' into 'share, then gather'.”