“The ultimate freedom for creative groups is the freedom to experiment with new ideas. Some skeptics insist that innovation is expensive. In the long run, innovation is cheap. Mediocrity is expensive—and autonomy can be the antidote.” TOM KELLEY General Manager, IDEO”
“The challenge is this: training creative, independent, and innovative artists is new to us.”
“Freedom: both so priceless and so expensive.”
“Innovation is creativity with a job to do.”
“In the annals of innovation, new ideas are only part of the equation. Execution is just as important.”
“Vulnerability is the birthplace of innovation, creativity and change.”