“People tend to assess the relative importance of issues by the ease with which they are retrieved from memory—and this is largely determined by the extent of coverage in the media. Frequently mentioned topics populate the mind even as others slip away from awareness. In turn, what the media choose to report corresponds to their view of what is currently on the public’s mind. It is no accident that authoritarian regimes exert substantial pressure on independent media. Because public interest is most easily aroused by dramatic events and by celebrities, media feeding frenzies are common”

“For example, students of policy have noted that the availability heuristic helps explain why some issues are highly salient in the public’s mind while others are neglected. People tend to assess the relative importance of issues by the ease with which they are retrieved from memory—and this is largely determined by the extent of coverage in the media”

“Yet, the main issue is not the shaping of the minds by explicit messages in the media, but the absence of a given content in the media.”

“Money follows interest, and interest is largely driven by media attention, which is more easily captured by the drama of conflict than by peace.”

“Digital networks are increasing the fluidity of all media. The old choice between one-way public media (like books and movies) and two-way private media (like the phone) has now expanded to include a third option: two-way media that operates on a scale from private to public.”

“{President] Kayibanda's government [in Rwanda] continued the persecution against the Tutsis and began to make use of the media it controlled to launch a propaganda campaign against us. In a country where more than half the people cannot read or write and very few have televisions, radio is the dominant media. The fact that some newspapers were still printing the truth didn't matter much to the part of the population that couldn't read.Most of the literate people were already politically aware. While an educated person might question what they read or hear from the media, the uneducated tend to accept it. The uneducated are more easily affected by threats and the emotional trauma that propaganda like this can create.”