“Most people believe almost anything they see in print.”

“Trust me, Wilbur. People are very gullible. They'll believe anything they see in print.”

“The people who lie the most are nearly always the clumsiest at it, and they're easier to fool with lies than most people, too. You'd think they'd be on the look-out for lies, but they seem to be the very ones that will believe almost anything at all.”

“The sad truth is that... many people are, in fact- stupid; given proper motivation, almost anyone will believe almost anything. Because they are stupid, they will believe a lie because they want to believe it's true, or because they are afraid it might be true. Some people's heads are full of knowledge, facts, and beliefs, and most of it is false, yet they think it all true.”

“The Wizard's First Rule: People are stupid; given proper motivation almost anyone will believe almost anything.”

“People are stupid; given proper motivation, almost anyone will believe almost anything. Because people are stupid, they will believe a lie because they want to believe it's true, or because they are afraid it might be true. People’s heads are full of knowledge, facts, and beliefs, and most of it is false, yet they think it all true. People are stupid; they can only rarely tell the difference between a lie and the truth, and yet they are confident they can, and so are all the easier to fool.”