“The anima in projection is responsible for man's state of being in love or in hate. One has now met one's soul image, the ideal and only woman, or conversely an absolutely unbearable bitch. Both reactions are found to be fascinating and irresistable. In such situations there tends to be a compulsive involvement which we can neither deal with nor let alone. Were it simply the fact that the woman is so wonderful or so awful, we could either love her or leave her. But if we can do neither, then we are under the arresting spell of the archetype.”

“Love and hate are so confused in your savage minds and the vibrations of the one are so very like those of the other that I can't always distinguish. You see, we neither love nor hate in my world. We simply have hobbies.”

“When we are in love with a woman we simply project on to her a state of our own soul; that consequently the important thing is not the worth of the women but the profundity of the state; and that the emotions which a perfectly ordinary girl arouses in us can enable us to bring to the surface of our consciousness some of the innermost parts of our being, more personal, more remote, more quintessential that any that might might be evoked by the pleasure we derive from the conversation of a great man or even from the admiring contemplation of his work.”

“When a man says to a woman, "You are my anima," she should quickly scream and run out of the room. The word anima has neither the greatness of the Woman with Golden Hair nor the greatness of an ordinary woman, who wants to be loved as a woman.”

“By my soul, I can neither eat, drink, nor sleep; nor, what's still worse, love any woman in the world but her.”

“We tend to seek captivity because we are used to seeing freedom as something that has neither frontiers nor responsibilities.”