“Veganism is not about giving anything up or losing anything; it is about gaining the peace within yourself that comes from embracing nonviolence and refusing to participate in the exploitation of the vulnerable”

“Ethical veganism results in a profound revolution within the individual; a complete rejection of the paradigm of oppression and violence that she has been taught from childhood to accept as the natural order. It changes her life and the lives of those with whom she shares this vision of nonviolence. Ethical veganism is anything but passive; on the contrary, it is the active refusal to cooperate with injustice”

“Being vegan is not a matter of "lifestyle." It is a matter of fundamental moral obligation. Is being vegan a matter of "choice"? Only insofar as we are able to choose to ignore our moral obligations not to exploit the vulnerable.”

“Veganism is about nonviolence. It is about not engaging in harm to other sentient beings; to oneself; and to the environment upon which all beings depend for life. In my view, the animal rights movement is, at its core, a movement about ending violence to all sentient beings. It is a movement that seeks fundamental justice for all. It is an emerging peace movement that does not stop at the arbitrary line that separates humans from nonhumans.”

“Ethical veganism represents a commitment to nonviolence.”

“When it comes to animal agriculture, there is conventional, which is really hideous, and "compassionate" or "certified humane" or whatever, which *may* be *slightly* less hideous. But it's all torture. It's all wrong. These "happy" gimmicks are just designed to make the public feel better about exploiting animals. Don't buy the propaganda of "happy" exploitation. Go vegan and promote veganism.”

“If we are ever going to see a paradigm shift, we have to be clear about how we want the present paradigm to shift.We must be clear that veganism is the unequivocal baseline of anything that deserves to be called an “animal rights” movement. If “animal rights” means anything, it means that we cannot morally justify any animal exploitation; we cannot justify creating animals as human resources, however “humane” that treatment may be.We must stop thinking that people will find veganism “daunting” and that we have to promote something less than veganism. If we explain the moral ideas and the arguments in favor of veganism clearly, people will understand. They may not all go vegan immediately; in fact, most won’t. But we should always be clear about the moral baseline. If someone wants to do less as an incremental matter, let that be her/his decision, and not something that we advise to do. The baseline should always be clear. We should never be promoting “happy” or “humane” exploitation as morally acceptable.”