“We wear on our faces the results of what we believe and how we behave, and such behavior is most evident in the eyes and on the faces of those who have lived many years.”

“Belief overflows to behavior. First we need to change what we believe. when we truly change what we believe, we'll gladly change how we behave.”

“In life nowadays it matters to most of us, what we do and how much we have in our lives.... However it should mostly be who we have beside us through our lives, that should really matter.”

“We are accustomed to repeating the cliché, and to believing, that 'our most precious resource is our children.' But we have plenty of children to go around, God knows, and as with Doritos, we can always make more. The true scarcity we face is practicing adults, of people who know how marginal, how fragile, how finite their lives and their stories and their ambitions really are but who find value in this knowledge, even a sense of strange comfort, because they know their condition is universal, is shared.”

“I do most sincerely believe that ethical behavior as we best construe it ought to be followed by us throughout our lives, even on the last day of life, and that if we have made a bad or even evil choice we are not barred (or excused) thereby from continuing to live the last moments or years given to us in whatever way we consider to be most right.”

“So what exactly is HOW? For many, business and life has always been about the pursuit of What: “What do we do? What’s on the agenda? What do we need to accomplish?” Whats are commodities; they are easily duplicated or reverse-engineered and delivered faster and at a lower cost by someone else. How is a philosophy. It's a way of thinking about individual and organizational behavior. And How we do what we do – our behavior – has become today’s greatest source of our advantage. In this world, How is no longer a question, but the answer to what ails us as people, institutions, companies, nations. How we behave, how we consume, how we build trust in our relationships and how we relate to others provides us with the power to not just survive, but thrive and endure.”