“There is one rule for the industrialist and that is: Make the best quality of goods possible at the lowest cost possible, paying the highest wages possible.”

“It ought to be the employer’s ambition as leader to pay than any similar line of business, and it ought to be the workman’s ambition to make it possible”

“It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages.”

“You say I started out with practically nothing, but that isn't correct. We all start with all there is, it's how we use it that makes things possible.”

“I cannot discover that anyone knows enough to say definitely what is and what is not possible.”

“We try to pay a man what he is worth and we are not inclined to keep a man who is not worth more than the minimum wage.”

“I will build a car for the great multitude. It will be large enough for the family, but small enough for the individual to run and care for. It will be constructed of the best materials, by the best men to be hired, after the simplest designs that modern engineering can devise. But it will be so low in price that no man making a good salary will be unable to own one...”