“Repeat business or behavior can be bribed. Loyalty has to be earned.”

“You don't earn loyalty in a day. You earn loyalty day-by-day.”

“Women’s loyalty has to be earned with trust and affection, rather than barbaric rituals. The time has come to leave the old ways of suffering behind”

“A foolish woman believes that loyalty is automatic. A wise woman knows that it is earned.”

“Even the poorest House can be rich in loyalty. Allegiance that must be purchased by bribes or wages is hollow and flawed, and could break at the worst possible moment. Allegiance that comes from the heart, though, is stronger than adamantium and more valuable than purest melange.”

“Is there a behavior you would like to make into a habit? Then reinforce it by repeating that behavior at every opportunity. Is there a behavior you wish to change? Then substitute another one and repeat the new one often. In this way you build the kind of life you want... day by day.”