“There are four-letter words you should never use in business. They're not fuck or shit. They're need, must, can't, easy, just, only and fast. These words gets in the way of healthy communication”

“Think about it this way: If you had to launch your business in two weeks, what would you cut out?”

“Don’t be insecure about aiming to be a small business. Anyone who runs a business that’s sustainable and profitable, whether it’s big or small, should be”

“The problem with abstractions (like reports and documents) is that they create illusions of agreement. A hundred people can read the same words, but in their heads, they’re imagining a hundred different things.”

“Workaholics don't actually accomplish more than nonworkaholics. They may claim to be perfectionists, but that just mean they're wasting time fixating on inconsequential details instead of moving on to the next task.”

“Writing is today 's currency for good ideas.”

“La planificación a largo plazo en un negocio es una fantasía, a no ser que tú seas una pitonisa”