“The family which takes its mauve an cerise, air-conditioned, power-steered and power-braked automobile out for a tour passes through cities that are badly paved, made hideous by litter, lighted buildings, billboards and posts for wires that should long since have been put underground. They pass on into countryside that has been rendered largely invisible by commercial art. (The goods which the latter advertise have an absolute priority in our value system. Such aesthetic considerations as a view of the countryside accordingly come second. On such matters we are consistent.) They picnic on exquisitely packaged food from a portable icebox by a polluted stream and go on to spend the night at a park which is a menace to public health and morals. Just before dozing off on an air mattress, beneath a nylon tent, amid the stench of decaying refuse, they may reflect vaguely on the curious unevenness of their blessings. Is this, indeed, the American genius?”
In this quote by John Kenneth Galbraith, he criticizes the American lifestyle of prioritizing material goods over aesthetic and environmental considerations. The depiction of a family on a road trip highlights how consumerism has permeated all aspects of American life, from the urban landscape to the countryside. The contrast between the luxurious amenities of their car and the deteriorating environment around them reflects a societal imbalance where convenience and comfort take precedence over nature and beauty. Galbraith prompts readers to question whether this obsession with consumerism truly reflects the "American genius" or if it has led to a loss of appreciation for the natural world.
In today's society, John Kenneth Galbraith's critique of American consumerism and its impact on the environment remains as relevant as ever. Despite advancements in technology and the push for sustainability, the prioritization of convenience and material possessions often comes at the expense of our surroundings. Let's take a closer look at how Galbraith's observations still resonate in contemporary times.
John Kenneth Galbraith uses vivid imagery to critique modern American society in his quote. The portrayal of a family on a typical road trip highlights the prioritization of material goods over aesthetic values and environmental concerns. The contrast between the luxurious automobile and the polluted surroundings serves as a reflection on societal values and priorities.
In this passage, John Kenneth Galbraith provides a thought-provoking critique of American consumerism and its impact on the environment. As you reflect on his words, consider the following questions:
“None of this excuses anyone from mastering the basic ideas and terminology of economics. The intelligent layman must expect also to encounter good economists who are difficult writers even though some of the best have been very good writers. He should know, moreover, that at least for a few great men ambiguity of expression has been a positive asset. But with these exceptions he may safely conclude that what is wholly mysterious in economics is not likely to be important.”
“The man who is admired for the ingenuity of his larceny is almost always rediscovering some earlier form of fraud. The basic forms are all known, have all been practiced. The manners of capitalism improve. The morals may not.”
“Wealth is not without its advantages and the case to the contrary, although it has often been made, has never proved widely persuasive. ”
“In many ways the effect of the crash on embezzlement was more significant than on suicide. To the economist embezzlement is the most interesting of crimes. Alone among the various forms of larceny it has a time parameter. Weeks, months, or years may elapse between the commission of the crime and its discovery. (This is a period, incidentally, when the embezzler has his gain and the man who has been embezzled, oddly enough, feels no loss. There is a net increase in psychic wealth.) At any given time there exists an inventory of undiscovered embezzlement in — or more precisely not in — the country’s businesses and banks. This inventory — it should perhaps be called the bezzle — amounts at any moment to many millions of dollars. It also varies in size with the business cycle. In good times people are relaxed, trusting, and money is plentiful. But even though money is plentiful, there are always many people who need more. Under these circumstances the rate of embezzlement grows, the rate of discovery falls off, and the bezzle increases rapidly. In depression all this is reversed. Money is watched with a narrow, suspicious eye. The man who handles it is assumed to be dishonest until he proves himself otherwise. Audits are penetrating and meticulous. Commercial morality is enormously improved. The bezzle shrinks.…Just as the boom accelerated the rate of growth, so the crash enormously advanced the rate of discovery. Within a few days, something close to a universal trust turned into something akin to universal suspicion. Audits were ordered. Strained or preoccupied behavior was noticed. Most important, the collapse in stock values made irredeemable the position of the employee who had embezzled to play the market. He now confessed.”
“If you feed enough oats to the horse, some will pass through to feed the sparrows (referring to "trickle down" economics).”
“That economics has a considerable conceptual apparatus with an appropriate terminology can not be a serious ground for complaint. Economic phenomena, ideas, instruments of analysis exist. They require names. Education in economics is, in considerable measure, an introduction to this terminology and to the ideas that it denotes. Anyone who has difficulties with the ideas should complete his education or, following an exceedingly well-beaten path, leave the subject alone. It is sometimes said that the economist has a special obligation to make himself understood because his subject is of such great and popular importance. By this rule the nuclear physicist would have to speak in monosyllables.”