“When you pay too much, you lose a little money - that is all. When you pay too little, you sometimes lose everything, because the thing you bought is incapable of doing the thing it was bought to do.”

John Ruskin

John Ruskin - “When you pay too much, you lose a little...” 1

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“It's unwise to pay too much, but it's worse to pay too little. Whenyou pay too much, you lose a little money - that's all. When you paytoo little, you sometimes lose everything, because the thing youbought was incapable of doing the thing it was bought to do. Thecommon law of business balance prohibits paying a little and getting alot - it can't be done. If you deal with the lowest bidder, it is wellto add something for the risk you run, and if you do that you willhave enough to pay for something better.”

John Ruskin
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“When you think that you lost everything you find out you can always lose a little more.”

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“It's a cash and carry world. Sometimes you pay a little. Mostly it's a lot. Sometimes, it's everything you have.”

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