“That was an ordinary way for a patriotic American to talk back then. It's hard to believe how sick of war we used to be.[...]We used to call armaments manufacturers "Merchants of Death." Can you imagine that?Nowadays, of course, just about our only solvent industry is the merchandising of death, bankrolled by our grandchildren, so that the message of our principal art forms, movies and television and political speeches and newspaper columns, for the sake of the economy, simply has to be this: War is hell, all right, but the only way a boy can become a man is in a shoot-out of some kind, preferably, but by no means necessarily, on a battlefield.”

“Nowadays, of course, just about our only solvent industry is the merchandising of death, bankrolled by our grandchildren, so that the message of our principal art forms, movies and television and political speeches and newspaper columns, for the sake of the economy, simply has to be this: War is hell, all right, but the only way a boy can become a man is in a shoot-out of some kind, preferably, but by no means necessarily, on a battlefield.”

“We have to restore the meaning of the word 'love.' We have been using it in a careless way. When we say, 'I love hamburgers,' we are not talking about love. We are talking about our appetite, our desire for hamburgers. We should not dramatize our speech and misuse words like that. We make words like 'love' sick that way. We have to make an effort to heal our language by using words carefully. the word 'love' is a beautiful word. We have to restore its meaning (31).”

“Money is sacred as everyone knows... So then must be the hunger for it and the means we use to obtain it. Once a man is in debt he becomes a flesh and blood form of money, a walking investment. You can do what you like with him, you can work him to death or you can sell him. This cannot be called cruelty or greed because we are seeking only to recover our investment and that is a sacred duty.”

“So far as we feel sympathy, we feel we are not accomplices to what caused the suffering. Our sympathy proclaims our innocence as well as our impotence. To that extent, it can be (for all our good intentions) an impertinent- if not inappropriate- response. To set aside the sympathy we extend to others beset by war and murderous politics for a reflection on how our privileges are located on the same map as their suffering, and may- in ways we might prefer not to imagine- be linked to their suffering, as the wealth as some may imply the destitution of others, is a task for which the painful, stirring images supply only an initial spark.”

“ Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don't need. We're the middle children of history, man. No purpose or place. We have no Great War. No Great Depression. Our Great War's a spiritual war... our Great Depression is our lives. We've all been raised on television to believe that one day we'd all be millionaires, and movie gods, and rock stars. But we won't. And we're slowly learning that fact. And we're very, very pissed off. ”