“I never deal in transformations, for they are not honest, and no respectable sorceress likes to make things appear to be what they are not.”

“You are welcome, most noble Sorceress, to the land of the Munchkins. We are so grateful to you for having killed the Wicked Witch of the East, and for setting our people free from bondage.”

“Courage~ What makes the flag on the mast to wave? What makes the elephant charge his tusk in the misty mist, or the dusky dusk? What makes the muskrat guard his musk? Courage! What makes the sphinx the seventh wonder? Courage! What makes the dawn come up like thunder? Courage! What makes the Hottentot so hot? What puts the "ape" in apricot?~Cowardly Lion from the Wizard of Oz”

“Not willingly," admitted the tiger. "But here is the alternative; either you transform yourself into an eye for our child, or I and my dear wife will tear you into shreds.”

“All the same,' said the Scarecrow, 'I shall ask for brains instead of a heart; for a fool would not know what to do with a heart if he had one.'I shall take the heart,' returned the Tin Woodman, 'for brains do not make one happy, and happiness is the best thing in the world.”

“I shall take the heart. [...] For brains do not make one happy, and happiness is the best thing in the world.”

“Stunt dwarf or destroy the imagination of a child and you have taken away its chances of success in life. Imagination transforms the commonplace into the great and creates the new out of the old.”