In this quote by Larry McCaffrey, he describes the phenomenon of living in a postmodern society where individuals are constantly bombarded with images and abstractions that shape their desires, identity, and memories. McCaffrey suggests that people are consuming themselves through these images, as their authentic selves are replaced with constructed versions that are sold back to them as products. This analysis sheds light on the ways in which consumer culture and media can distort our sense of self and perpetuate a cycle of consumption.
In today's digital age, Larry McCaffrey's statement holds even more relevance as we see the impact of social media on how people perceive themselves and others. Social media platforms have become the modern equivalent of the postmodern desert, where individuals consume images and abstractions that shape their desires, sense of identity, and memories. These platforms replicate and sell back these representations to users, influencing their self-perception and understanding of the world around them.