“Customs have no reason; they simply are.”
“Your customers are responsible for your company’s reason for existing.”
“Customs do not concern themselves with right or wrong or reason. But they have to be obeyed; one reasons all around them until he is tired, but he must not transgress them, it is sternly forbidden.”
“If you don't keep giving customers reasons to buy from you, they won't”
“The reason birds can fly and we can't is simply because they have perfect faith, for to have faith is to have wings.”
“Occasionally, we have to find a reason to smile. Most of the time we smile simply because we can.”