“The coke bugs were out in force, doing military manoeuvres, all jazzed up on their Bolivian marching powder.”

“Their notion of training was to march the men up and down in parades and reviews: these were nice to look at and gave them the impression of military discipline and precision, but as a preparation for a modern war they had no value whatsoever.”

“Military parades roll down the Champs-Elysees, but pedestrians stroll up ["East Meets West on the Champs-Elysees," Metropolis, March 2006, p73]”

“So I do have this ambivalence. Obviously I'm against militaries, because of what militaries do. In many ways though, the air force was unmilitary-like. They dropped bombs on people, but...they had a golf course.”

“You know things have gone bad when military marches pass for pop music.”

“In experiments at Baylor University where people were given Coke and Pepsi in unmarked cups and then hooked up to a brain scanner, the device clearly showed a certain number of them preferred Pepsi while tasting it. When those people were told they were drinking Pepsi, a fraction of them, the ones who had enjoyed Coke all their lives, did something unexpected. The scanner showed their brains scrambling the pleasure signals, dampening them. They then told the experimenter afterward they had preferred Coke in the taste tests.”