“Don't eat anything incapable of rotting.”

“Don't eat anything your great-grandmother wouldn't recognize as food.”

“If it came from a plant, eat it; if it was made in a plant, don't. ”

“It's brutal out there. A bear will eat a lactating ewe alive, starting with her udders. as a rule, animals in the wild don't get good deaths surrounded by their loved ones.”

“You are what what you eat eats.”

“We are not only what we eat, but how we eat, too.”

“The fast-food hamburger has been brilliantly engineered to offer a succulent and tasty first bite, a bite that in fact would be impossible to enjoy if the eater could accurately picture the feedlot and slaughterhouse and the workers behind it or knew anything about the 'artificial grill flavor' that made the first bite so convincing. This is a hamburger to hurry through, no question. By comparison, eating a grass-fed burger when you can picture the green pastures in which the animal grazed is a pleasure of another order, not a simple one, to be sure, but one based on knowledge rather than ignorance and gratitude rather than indifference. To eat slowly, then, also means to eat deliberately, in the original sense of the word: 'from freedom' instead of compulsion. ”