“It is better to look suffering straight in the eye, acknowledge and respect it’s presence, and then get busy as soon as possible focusing on things we choose to focus on.”

“If you are interested in something, you will focus on it, and if you focus attention on anything, it is likely that you will become interested in it. Many of the things we find interesting are not so by nature, but because we took the trouble of paying attention to them.”

“It is when we act freely, for the sake of the action itself rather than for ulterior motives, that we learn to become more than what we were. When we choose a goal and invest ourselves in it to the limits of concentration, whatever we do will be enjoyable. And once we have tasted this joy, we will redouble our efforts to taste it again. This is the way the self grows.”

“Since the purpose of business is to satisfy existing desires, or stimulate new ones, if everyone were genuinely happy, there would be no need for business any longer.”

“It is by being fully involved with every detail of our lives, whether good or bad, that we find happiness, not by trying to look for it directly.”

“Most of us become so rigidly fixed in the ruts carved out by genetic programming and social conditioning that we ignore the options of choosing any other course of action. Living exclusively by genetic and social instructions is fine as long as everything goes well. But the moment biological or social goals are frustrated- which in the long run is inevitable - a person must formulate new goals, and create a new flow activity for himself, or else he will always waste his energies in inner turmoil.”

“It is not the skills we actually have that determine how we feel but the ones we think we have.”