“Fairy tales are more than true: not because they tell us that dragons exist, but because they tell us that dragons can be beaten.”

“Fairy tales do not tell children the dragons exist. Children already know that dragons exist. Fairy tales tell children the dragons can be killed.”

“Tell your story. Don't try and tell the stories that other people can tell. Any starting writer starts out with other people's voices. But as quickly as you can start telling the stories that only you can tell, because there will always be better writers than you and there will always be smarter writers than you, but you are the only you.”

“I am the only one of us who brings in any money. the other two cannot make money fortune telling. this is because they only tell the truth, and the truth is not what people want to hear. it is a bad thing and it troubles people, so they do not come back.”

“One describes a tale best by telling the tale. You see? The way one describes a story, to oneself or to the world, is by telling the story. It is a balancing act and it is a dream. The more accurate the map, the more it resembles the territory. The most accurate map possible would be the territory, and thus would be perfectly accurate and perfectly useless. The tale is the map that is the territory.You must remember this.”

“I’m a culture hero,” he said. “We do the same shit gods do, we just screw up more and nobody worships us. They tell stories about us, but they tell the ones that make us look bad along with the ones where we came out fairly okay.”

“It was true: the other mother loved her. But she loved Coraline as a miser loves money, or a dragon loves its gold. In the other mother's button eyes, Coraline knew that she was a possession, nothing more. A tolerated pet, whose behavior was no longer amusing.”