“just do it!!! NIKE”

“Будь я на месте ребят из «NIKE», я бы точно сменил промо слоган для территории России с «Just do it» на «Do something».”

“A body in motion tends to stay in motion. (reebok,chiat/day.)Just do it. (Nike, Weiden and Kennedy.)Dammit something just isn't right. (Me, to my bathroom mirror at four thirty in the morning when I'm plastered.)”

“A gust of wind went Nike across the flat landscape”

“The day after I turn pro, Philly gets a call from Nike. They want to meet with me about an endorsement deal. Philly and I meet the Nike man in Newport beach, at a restaurant called the Rusty Pelican. His name is Ian Hamilton. I call him Mr. Hamilton, but he says I should call him Ian. He smiles in a way that makes me trust him instantly. Philly, however, remains wary. Boys, Ian says, I think Andre has a very bright future. Thank you. I'd like Nike to be a part of that future, to be a partner in that future. Thank you. I'd like to offer you a two-year contract.Thank you.During which time Nike will provide all your gear, and pay you $20,ooo. For both years?For eacvh year.Ah.Philly jumps in. What would Andre have to do in exchange for this money?Ian looks confused. Well, he says, Andre would have to do what Andre has been doing, son. Keep being Andre. And wear Nike stuff.”

“I’m running late. But that’s OK, because I’m wearing Nikes.”