“No record mogul had created Black Sabbath, so no record mogul could tell Black Sabbath what to do.”

“We’d recorded Black Sabbath in one day. Sabotage took about four thousand years.”

“On Friday the thirteenth of February 1970, Black Sabbath went on sale.I felt like I’d just been born.But the critics f**king hated it.”

“I don’t think we [Black Sabbath] ever got a good review for anything we did. Which is why I never bother with reviews.”

“I don’t remember where we first played ‘Black Sabbath’, but I can sure as hell remember the audience’s reaction: all the girls ran out of the venue, screaming.”

“I don’t have anything bad to say about the guy they hired to replace me, Ronnie James Dio, who’d previously been with Rainbow. He’s a great singer. Then again, he ain’t me, and I ain’t him. So I just wish they’d called the band Black Sabbath II.”

“Today you hear people saying that we invented heavy metal with the song ‘Black Sabbath’. But I’ve always had a bee up my arse about the term ‘heavy metal’. To me, it doesn’t say anything musically, especially now that you’ve got seventies heavy metal, eighties heavy metal, nineties heavy metal and new - millennium heavy metal – which are all completely different, even though people talk about them like they’re all the same.”