“Everything is design. Everything!”

“Design is the method of putting form and content together. Design, just as art, has multiple definitions, there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated.”

“Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.”

“So that is the design process or the creative process. Start with a problem, forget the problem, the problem reveals itself or the solution reveals itself and then you reevaulate it. This is what you are doing all the time. ”

“Without aesthetic, design is either the humdrum repetition of familiar clichés or a wild scramblefor novelty. Without the aesthetic, the computer is but a mindless speed machine, producingeffects without substance. Form without relevant content, or content without meaningful form.”

“Don't try to be original; just try to be good.”

“You will learn most things by looking, but reading gives understanding. Reading will make you free.”