“…no industrial designer worth his salt, or our attention, has been trained to work exclusively on any particular product, unless by accident. What he has been trained to do is practice a process called design, a process that includes esthetic choices but does not consist only of them.”
“If more designers had bad backs, we would have more good chairs.”
“Attention must be paid’ is the cardinal rule of design discipline, for the designer is above all someone who pays attention to the situation at hand.”
“Thinking about design is hard, but not thinking about it can be disastrous.”
“A chair is the first thing you need when you don’t really need anything, and is therefore a peculiarly compelling symbol of civilization. For it is civilization, not survival, that requires design.”
“Nothing is more to the point than a good digression.”