“His goal (Bezos's)was not just to make browsing for books easy, but an enjoyable experience. “People don’t just buy books because they need books,” he has said. “There are products like that. Pharmaceuticals are that way. Nobody enjoys browsing the Preparation H counter. But people will gladly spend hours in a bookstore, so you have to make the shopping experience fun and engaging.”

“Few pleasures, for the true reader, rival the pleasure of browsing unhurriedly among books: old books, new books, library books, other people's books, one's own books - it does not matter whose or where. Simply to be among books, glancing at one here, reading a page from one over there, enjoying them all as objects to be touched, looked at, even smelt, is a deep satisfaction. And often, very often, while browsing haphazardly, looking for nothing in particular, you pick up a volume that suddenly excites you, and you know that this one of all the others you must read. Those are great moments - and the books we come across like that are often the most memorable.”

“I despair of ever getting it through anybody's head I am not interested in bookshops, I am interested in what's written in the books. I don't browse in bookshops, I browse in libraries, where you can take a book home and read it, and if you like it you go to a bookshop and buy it.”

“The best morals kids get from any book is just the capacity to empathize with other people, to care about the characters and their feelings. So you don't have to write a preachy book to do that. You just have to make it a fun book with characters they care about, and they will become better people as a result.”

“...looking back, has this journalism experience been a nightmare for you?''Not entirely.''Did you enjoy any of it?''I liked going to the library,' he says. 'I think I prefer books to people -- primary sources scare me.”

“The forcible writer stands bodily behind his words with his experiences. He does not make books out of books, but he has been there in person.”