“The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there.People will follow.”

“Leadership, on the other hand, is about creating change you believe in.”

“People don't believe what you tell them.They rarely believe what you show them.They often believe what their friends tell them.They always believe what they tell themselves.”

“Yes, I think it's okay to abandon the big, established, stuck tribe. It's okay to say to them, "You're not going where I need to go, and there's no way I'm going to persuade all of you to follow me. So rather than standing here watching the opportunities fade away, I'm heading off. I'm betting some of you, the best of you, will follow me.”

“The job is what you do when you are told what to do. The job is showing up at the factory, following instructions, meeting spec, and being managed.Someone can always do your job a little better or faster or cheaper than you can.The job might be difficult, it might require skill, but it's a job.Your art is what you do when no one can tell you exactly how to do it. Your art is the act of taking personal responsibility, challenging the status quo, and changing people.I call the process of doing your art 'the work.' It's possible to have a job and do the work, too. In fact, that's how you become a linchpin.The job is not the work.”

“Leadership is the art of giving people a platform for spreading ideas that work.”

“Leadership isn't something that people hand to you. ... [i]t's a gradual process, one where you take responsibility years before you are given authority. And that's something we can teach.”