“Which comes first, the customer or the designer? Do we make fashion, or does fashion make us? The more we think about the question, the more the answer slips through our fingers.”

“Our lives are fashioned by our choices. First we make our choices. Then our choices make us.”

“Learning to design is, first of all, learning to see. Designers see more, and more precisely. This is a blessing and a curse — once we have learned to see design, both good and bad, we cannot un-see. The downside is that the more you learn to see, the more you lose your ‘common’ eye, the eye you design for. This can be frustrating for us designers when we work for a customer with a bad eye and strong opinions. But this is no justification for designer arrogance or eye-rolling. Part of our job is to make the invisible visible, to clearly express what we see, feel and do. You can‘t expect to sell what you can’t explain.”

“If we long for our planet to be important, there is something we can do about it. We make our world significant by the courage of our questions and by the depth of our answers.”

“Take risks! That is really what life is about. We must pursue our own happiness. Nobody has ever lived our lives; ther are no guidelines. Trust your instincts. Accept nothing but the best. But then also look for it carefully. Don't allow it to slip between your fingers. Sometimes, good things come to us in a such a quiet fashion. And nothing comes complete. It is what we make of whatever we encounter that determines the outcome. What we choose to see, what we choose to save. And what we choose to remember. Never forget that all the love in your life is there, inside you, always.”

“Fashion sighs after trends. I want timeless elegance. Fashion has no time. I do. I say: Hello Lady, how can I help you? Fashion has no time to even ask such a question, because it is constantly concerned with finding out: What will come next? It is more about helping women to suffer less, to attain more freedom and independence.”