“Smell the cheese often so you know when it is getting old.”

“The quicker you let go of old cheese, the sooner you find new cheese.”

“Movement in new direction helps find new cheese.”

“Being in the uncomfortable zone is much better than staying in the cheese-less situation .”

“He knew sometimes some fear can be good. When you are afraid things are going to get worse if you don't do something, it can prompt you into action. But it is not good when you are afraid that it keeps you from doing anything.”

“when you change what you believe, you change what you do...”

“When you stop being afraid you feel good”