“Everything changes except human behavior and its consequences.”
“The ''self-image'' is the key to human personality and human behavior. Change the self image and you change the personality and the behavior.”
“What is human behavior, except trying to prove that we're not animals?”
“We change our behavior when the pain of staying the same becomes greater than the pain of changing. Consequences give us the pain that motivates us to change.”
“The most dramatic instances of directed behavior change and "mind control" are not the consequence of exotic forms of influence, such as hypnosis, psychotropic drugs, or "brainwashing," but rather the systematic manipulation of the most mundane aspects of human nature over time in confining settings.”
“The one secret to changing human behavior? Feedback Loops”