“Designing a product is designing a relationship.”

“In most people's vocabularies, design means veneer. It's interior decorating. It's the fabric of the curtains and the sofa. But to me, nothing could be further from the meaning of design. Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service”

“Design is not just what it looks like and feels like. Design is how it works.”

“Designers love subtle cues, because subtlety is one of the traits of sophisticated design. But Web users aregenerally in such a hurry that they routinely miss subtle cues.”

“There is no problem this universe can hand you that you aren't innately designed to solve. If it has been handed to you, it can be handled by you. This is the brilliant effectiveness of our design.”

“The problem is there are no simple “right” answers for most Web design questions (at least not for the important ones). What works is good, integrated design that fills a need—carefully thought out, well executed, and tested.”

“BREAKING NEWS: You're awesome and designed for success; live this day accordingly!”