“I believe that the place where an animal dies is a sacred one. There is a need to bring ritual into the conventional slaughter plants and use as a means to shape people's behavior. It would help prevent people from becoming numbed, callous, or cruel. The ritual could be something very simple, such as a moment of silence. In addition to developing better designs and making equipment to insure the humane treatments of all animals, that would be my contribution.”

“Going on stage was like being at a butchers’ convention. And, of course, the animal rights people were going nuts. The American Society for the Prevention of Cruelty to Animals sent people to ‘monitor’ our gigs. The crew would f**k with them all the time. They’d say, ‘Oh, Ozzy’s going to throw eighteen puppies into the audience tonight, and he won’t sing a note until they’ve all been slaughtered.’The ASPCA believed every word of it.”

“Without animals, there would be no humanity. In a world of just people, people will mean nothing . . .”

“I don't believe in the concept of hell, but if I did I would think of it as filled with people who were cruel to animals.”

“You may not realize it but you're seeking the silence in your soul, a plea where you go to find the best of yourself. Learning a simple and beautiful skill, like choosing a teapot, that's seeking that silence, creating rituals where that silence may be found and nurtured. As long as you have that place, you'll never lose yourself, who you are, what you want. But you have to remember to keep bringing flowers into your meadow, always one at a time, to appreciate each blossom, to honor its contribution to your character. It helps make you into the person you were meant to be.”

“People are still disturbingly vague about the treatment of animals. People still seem to believe that meat is a particular substance not at all connected to animals playing in the field over there. People don't realise how gruesomely and fighteningly the animal gets to the plate...”