“Once you get into the problem... you see that it's complicated, and you come up with all these convoluted solutions. That's where most people stop, and the solutions tend to work for a while. But the really great person will keep going, find the underlying problem, and come up with an elegant solution that works on every level.”
“So that is the design process or the creative process. Start with a problem, forget the problem, the problem reveals itself or the solution reveals itself and then you reevaulate it. This is what you are doing all the time. ”
“For every dilemma, find at least three or four possible solutions. The creative process leads to better results.”
“Every problem has a solution. You may not see it in front of you, but, sooner or later, a solution will appear before your eyes.”
“Every problem has a solution. Sometimes it just takes a long time to find the solution -- even if it's right in front of your nose.”