“We live now in an information technology. Flowers have always lived in an information technology. Flowers gather information all day. At night, they process it. This is called photosynthesis. As our neocortex comes into full use, we, too will practice photosyntesis. As a matter of fact, we already do, but compared for flowers, our kind is primitive and limited. For one thing, information gathered from daily newspapers, soap operas, sales conferences and coffee klatches is inferior to information gathered from sunlight....Either because our data is insufficient or because our processing equipment is not fully on line, our own noctural processing is part-time work. The information our conscious minds receive during waking hours is processed by our unconscious during so called "deep sleep". We are in deep sleep only two or three hours a night. For the rest of our sleeping session, the unconscious mind is off duty. It gets bored. It craves recreation. So it plays with the material at hand. In a sense, it palys with itself. It scrambles memories, juggles images, rearranges data, invents scary or titillating stories. This is what we call "dreaming".”

“Keep in mind that when we limit our exposure to information, or when information itself is scarce, our picture of reality suffers. We become oblivious to both opportunities and hazards. Trends become invisible. History disappears. It's really just two sides of the same coin: the first commitment is as much a commitment to gathering information, from as many sources and in as much volume as can constructively be used, as it is a commitment to facing the facts.”

“Forgotten phone numbers and birthdays represent minor erosions of our everyday memory, but they are part of a much larger story of how we've supplanted our own natural memory with a vast superstructure of technological crutches—from the alphabet to the BlackBerry. These technologies of storing information outside our minds have helped make our modern world possible, but they've also changed how we think and how we use our brains.”

“I believe we inherit a great river of knowledge, a flow of patterns coming from many sources. The information that comes from deep in the evolutionary past we call genetics. The information passed along from hundreds of years ago we call culture. The information passed along from decades ago we call family, and the information offered months ago we call education. But it is all information that flows through us. The brain is adapted to the river of knowledge and exists only as a creature in that river. Our thoughts are profoundly molded by this long historic flow, and none of us exists, self-made, in isolation from it.”

“We hypostatize information into objects. Rearrangement of objects is change in the content of the information; the message has changed. This is a language which we have lost the ability to read. We ourselves are a part of this language; changes in us are changes in the content of the information. We ourselves are information-rich; information enters us, is processed and is then projected outward once more, now in an altered form. We are not aware that we are doing this, that in fact this is all we are doing”

“Our minds are information vacuums. Either we fill them with thoughts of our choosing or someone else will.”