“If a story is w/out flaws or doubts, it is flattery or even brainwashing. You should read it as if drinking a glass of water. But be prepared - you would not remember its taste.”

“That's absolutely true, about the eight glasses a day. There's no reason whatsoever to drink eight glasses of water a day unless you, for whatever reason, particularly like the taste of water. Most experts agree that unless there's something horribly wrong with you, you should just drink water whenever you're - get this - thirsty.”

“There's no reason whatsoever to drink eight glasses of water a day unless you, for whatever reason, particularly like the taste of water”

“This is no time for drinking a mug of water - which you would do nowhere else in the world. A mug of water! You just don't drink water from mugs, do ya? Except on the telly. Water out of a mug! Should be a hot drink... mug of water.”

“Mirroring behavior. When a mark takes a drink from his water glass, so should you. When he smiles, so should you. Keep it subtle, rather than creepy, and it’s a good technique.”

“Make your characters want something right away even if it's only a glass of water. Characters paralyzed by the meaninglessness of modern life still have to drink water from time to time.”