“This is the perennial danger which besets semiotics: what with man being preeminently the sign-using creature, and what with man using signs in everything that he does, semiotics runs the risk of being about everything and hence about nothing.”

“All arguments between the traditional scientific view of man as organism, a locus of needs and drives, and a Christian view of man as a spiritual being not only unresolvable at the present level of discourse but are also profoundly boring...From the scientific view at least, a new model of man is needed, something other than man conceived as a locus of bio-psycho-sociological needs and drives.Such an anthropological model might be provided by semiotics, that is, the study of man as the sign-using creature and, specifically, the study of the self and consciousness as derivatives of the sign-function.”

“Semiotics is in principle the discipline studying everything which can be used in order to lie. If something cannot be used to tell a lie, conversely it cannot be used to tell the truth: it cannot in fact be used "to tell" at all.”

“My dad taught me everything I know about being a man, and most of what I know about being a woman. The rest I had to learn from textbooks.”

“The fateful law of human semiotics is this: that of all the objects in the entire Cosmos which the sign-user can apprehend through the conjoining of signifier and signified (word uttered and thing beheld), there is one which forever escapes his comprehension--and that is the sign-user himself...The self of the sign-user can never be grasped, because, once the self locates itself at the dead center of its world, there is no signified to which a signifier can be joined to make a sign. The self has no sign of itself. No signifier applies. All signifiers apply equally.”

“I used to have a sign pinned up on my wall that read: Only to the extent that we expose ourselves over and over to annihilation can that which is indestructible be found in us...It was all about letting go of everything.”