“The hero in a romance is the most important challenge the heroine must face and conquer. The hero is her real problem in the book, not whatever trendy issue or daring adventure is also going on in the subplot. In some way, shape, or form, in some manner either real or perceived on the heroine's part, the hero must be a source of emotional and, yes, sometimes physical risk. He must present a genuine threat.”

Jayne Ann Krentz
Love Time Challenging

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“In real life women often complain about the reluctance of their male partners to engage in meaningful dialogue, but in the world of romantic fantasy heroes willingly participate in verbal discussions. They fence, they flirt, they express their anger, they talk out the confounding details of their relationships with the heroine. No hero of romance will ever respond to the eternal feminine query, "What's wrong?" with the word, "Nothing." He will tell her what's wrong; they will argue about it, perhaps, but they will be communicating, and eventually, as they resolve their various conflicts, the war of words will end. One of the most significant victories the heroine achieves at the close of the novel is that the hero is able to express his love for her not only physically but also verbally.”


“The romance genre is the only genre where readers are guaranteed novels that place the heroine at the heart of the story. These are books that celebrate women's heroic virtues and values: courage, honor, determination and a belief in the healing power of love.”


“Readers understand that the books celebrate female power. In the romance novel, the woman always wins. With courage, intelligence and gentleness she brings the most dangerous creature on the earth, the human male, to his knees.”


“Correct me if I’m wrong,” he said, “but I was under the impression that you weren’t looking for anything more than a short-term arrangement either, Miss Free Spirit.”She flushed. “I wasn’t the one who ran for the door that night. I was doing just fine with the summer-fling thing.”“I did not run for the door. I left in a hurry, but I did not run.”“Details.”“Important details. And I’d like to remind you that I showed at your gallery the next morning,” he said. “It’s not like I didn’t call. And how the hell do you think I felt when you told me that the sex had been therapeutic? You made it sound like a good massage or a tonic, damn it.”She bit her lip. “Well, it was in a way.”“Great. Well, do me a favor. The next time you want physical therapy, call a masseuse or a chiropractor. Or buy a vibrator.”


“I love threats. They make great quotes. Is that recorder working, Irene?”


“Romance novels are tales of brave women taming dangerous men. They are stories that capture the excitement of that most mysterious of relationships, the one between a woman and a man. They are legends told to women by other women, and they are as powerful and as endlessly fascinating to women as the legends that lie at the heart of all the other genres.”