“Most of us believe that eating meat is natural because humans have hunted and consumed animals for millennia. And it is true that we have been eating meat as part of an omnivorous diet for at least two million years (though for the majority of this time our diet was still primarily vegetarian). But to be fair, we must acknowledge that infanticide, murder, rape, and cannibalism are at least as old as meat eating, and are therefore arguably as 'natural'--and yet we don't invoke the history of these acts as justification for them. As with other acts of violence, when it comes to eating meat, we must differentiate between natural and justifiable.”

“We live in a culture that has institutionalized the oppression of animals on at least two levels: in formal structures such as slaughterhouses, meat markets, zoos, laboratories, and circuses, and through our language. That we refer to meat eating rather than to corpse eating is a central example of how our language transmits the dominant culture's approval of this activity.”

“Some hae meat and canna eat,And some wad eat that want it,But we hae meat and we can eat,And sae the Lord be thankit.”

“Some hae meat and canna eat, and some wad eat that want it. But we hae meat, and we can eat, Sae let the Lord be thankit.”

“But why must the system go to such lengths to block our empathy? Why all the psychological acrobatics? The answer is simple: because we care about animals, and we don't want them to suffer. And because we eat them. Our values and behaviors are incongruent, and this incongruence causes us a certain degree of moral discomfort. In order to alleviate this discomfort, we have three choices: we can change our values to match our behaviors, we can change our behaviors to match our values, or we can change our perception of our behaviors so that they appear to match our values. It is around this third option that our schema of meat is shaped. As long as we neither value unnecessary animal suffering nor stop eating animals, our schema will distort our perceptions of animals and the meat we eat, so that we feel comfortable enough to consume them. And the system that constructs our schema of meat equips us with the means by which to do this.”

“By eating meat we share the responsibility of climate change, the destruction of our forests, and the poisoning of our air and water. The simple act of becoming a vegetarian will make a difference in the health of our planet.”