“Love is a word we use for the desire to fornicate so that we seem more refined than farm animals." ~Lucian Balfour”

“The factory farm industry (in alliance with the pharmaceutical industry) currently has more power than public-health professionals... We give it to them. We have chosen, unwittingly, to fund this industry on a massive scale by eating factory-farmed animal products (and water sold as animal products) - and we do so daily.”

“What struck me whenever I visited a farm was how much more sophisticated was the life the animals were capable of living than was assumed by those exploiting them. The more we are willing to see about their lives, the more we will see. Humans seem to take perverse pleasure in attributing stupidity to animals when it is almost always entirely a question of human ignorance.”

“Farm animals are far more aware and intelligent than we ever imagined and, despite having been bred as domestic slaves, they are individual beings in their own right. As such, they deserve our respect. And our help. Who will plead for them if we are silent? Thousands of people who say they ‘love’ animals sit down once or twice a day to enjoy the flesh of creatures who have been treated so with little respect and kindness just to make more meat.”

“We have to restore the meaning of the word 'love.' We have been using it in a careless way. When we say, 'I love hamburgers,' we are not talking about love. We are talking about our appetite, our desire for hamburgers. We should not dramatize our speech and misuse words like that. We make words like 'love' sick that way. We have to make an effort to heal our language by using words carefully. the word 'love' is a beautiful word. We have to restore its meaning (31).”

“I wouldn't presume to define noir - if we could define it, we wouldn't need to use a French word for it - but it seems to me it's more a way of looking at the world than what one sees.”