“My name is immaterial,' she said.That's a pretty name,' said Rincewind.”
“The Tezuman priests have a sophisticated calendar and an advanced horology," quoted Rincewind."Ah," said Eric, "Good.""No," said Rincewind patiently. "It means time measurement.""Oh.”
“My name is unpronounceable in your tongue, woman,” it said.“I’ll be the judge of that,” warned Granny, and added, “Don’t call me woman.”“Very well. My name is WxrtHltl-jwlpklz,” said the demon smugly.”
“Not much call for a barbarian hairdresser, I expect,' said Rincewind. 'I mean, no-one wants a shampoo-and-beheading.”
“Rincewind trudged back up the beach. "The trouble is," he said, "is that things never get better, they just stay the same, only more so.”
“She waited with Billy Slick while Carrot went on the errand, and for something to say, she said, ‘Billy Slick doesn’t sound much like a goblin name?’ Billy made a face. ‘Too right! Granny calls me Of the Wind Regretfully Blown. What kind of name is that, I ask you? Who’s going to take you seriously with a name like that? This is modern times, right?’ He looked at her defiantly, and she thought: and so one at a time we all become human – human werewolves, human dwarfs, human trolls... the melting pot melts in one direction only, and so we make progress.”
“All things are defined by names. Change the name, and you change the thing.”